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Mason’s Main Street revival.

The Mason Mile is a one-mile stretch of  downtown Mason, from Reading Road to Main Street. This project realizes our shared vision for a revitalized downtown - where local businesses can thrive and our community can gather together to dine, shop, and play.

 

The new and improved Mason Mile aims to deliver:
A variety of new businesses
Improved safety and walkability
A more cohesive downtown experience

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Let's get there together!

Sign up as an official Mile Maker to stay informed about the
project and help spread the word to your friends and neighbors.

2025 Make the Mile Events

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Mason Mile Annual Celebration

Thursday, May 15

The Mile Meetups

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Thursday, August 21

Thursday, November 20

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Times/locations Coming Soon!

Mason Mile ROCKS!

Mason Mile Rocks is a community activity created to enhance and beautify the Mason Mile. Mason Mile Rocks is an opportunity for members to meet and socialize, either through rock painting parties, walking along the Mason Mile, showcasing your painted rock in the Facebook Group and using #masonmilerocks.

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How to participate:

  • Paint a rock and drop it off in the bin on the MADE Chamber front porch at 316 W. Main St.

 

Once a rock has been donated, it belongs to the community and will not be returned. Rocks will be displayed along the Mason Mile, in various locations for the public to enjoy. Rock placement will be random and permanent. Donated rocks will only be discoverable through your own search. No rocks should be moved, or removed. Remember that the rocks are someone's art and should be treated with respect.

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Attend the initial Mason Mile Rocks Reveal on Saturday, May 3, from noon-3:00 PM. 

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Make the Mile Strategic
Report Progress

Check out the community vision that was developed in 2024!

This is a true community-driven project, with cooperation from the City of Mason, MADECDC, MADE Chamber, small business owners, and residents like you. With your help, the Mile will become a vibrant, lively space that embodies Mason’s most important values - community, accessibility, and city pride.

PROJECT RATIONALE

Timing is right for this project because stakeholder interests are aligned.  Property owners want a stronger real estate market, business owners see an opportunity for increased business with a vibrant downtown, city government wants a flourishing downtown, and MADECDC is in a position to coordinate the project.  Previous downtown projects have fallen short of expectations because of economic factors, lack of continual direction and leadership, and lack of a unified goal. These areas will all be prioritized in our ten plus year planning horizon.

PROJECT VISION

Through an innovative partnership between the private and public sectors and led by MADECDC, the Downtown Mason Mile will be refreshed with an assortment of fresh, healthy, sustainable offerings resulting in:

A vibrant, sustainable, pedestrian-oriented, mixed use, cultural, civic and social heart of the MADE Region.

  • Clearly defined boundaries of a downtown area that  promotes the Mason and regional brand

  • Density sufficient to support downtown commerce

  • Increased property values and diverse housing offerings to  stimulate downtown migration

  • Regional, local and specialty retail, dining and entertainment

  • Culture & arts hub

  • Long-term plan for maintenance and a coordinated  infrastructure: utilities, transit, parking, streets, safety and cleanliness

  • New jobs, employment volume and variety to attract  business and talent

  • Increased community connections, health and education

PROJECT APPROACH

MADECDC is uniquely suited to the crucial role of representing, coordinating and communicating the 
non-partisan interests of the general public across organizational and governmental boundaries. MADECDC’s primary strategy is community development and desires a region where residents, business owners, private and public property owners and institutions of every kind prosper.

 

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MADECDC will:

MADECDC’s approach involves placemaking and partnership, maintaining respect for the region’s heritage and history while continuing to move forward. This project is seeking long-term change for the region with visible changes coming in the next five years. Since public participation and support is crucial, MADECDC will act as an interface for stakeholders and the general public.

  • Maintain a public webpage to show progress and engage the community;

  • Track opinions, proposals and progress and share with all parties;

  • Lead the planning, organizing and communication of programs and projects that support our priorities and fit with our current focus;

  • Help the community identify, plan and coordinate goals, tasks, roles and the resources necessary to achieve them.

PROJECT FOCUS AREAS

To achieve a vibrant, sustainable, pedestrian-oriented, mixed use, cultural, civic and social heart of the MADE Region, MADECDC will focus on the following:

  • Historic building rehab/preservation

  • Parking plan & structures

  • Multi-unit residential

  • Multi-story, mixed use retail/office

  • Local dining/entertainment

  • Community connections, healthy living programs and events

PROJECT GOALS

Built from the foundational goals established by the MADE Chamber Downtown Committee in 2018, we have evolved these goals to guide the tasks necessary to continue on momentum.

1. Collaboration: Foster a spirit of support to achieve                        maximum impact

2. Governing: Advance cross-organizational policies that foster        support public and private investment

3. Branding: Implement a brand that supports and promotes            business growth

4. Experiences: Partner on select impactful events that draw      people to community gathering spaces

5. Wellness & Resiliency: Promote resilience, healthy living by      educating residents

6. (Re)Development: Enhance downtown appearance, bolster      lagging real estate market, create jobs, increase residency,      promote commerce

COMMUNITY FACILITATION & ENGAGEMENT

Parallel to the technical analyses is a community facilitation process to gather input from community members and stakeholders on the specific concepts for development of the Mason Mile and on branding, identity and place making for the area. While the community has worked tirelessly for many years to help develop its vision for the Mason Mile, this effort takes that vision one step further with a basis in economic potential. 

COMPLETE

  • Awareness Campaign to ensure that the community is fully aware of the planning process underway, including this web page detailing progress.

  • Topical focus groups to draw community input on specific issues and opportunities.

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ONGOING

  • Presentations of technical findings from the market, planning, and other technical analyses for community feedback.

  • Direct stakeholder engagement, such as through the Activators, to assist with awareness, data collection and other inputs to the planning effort.

  • Facebook
  • LinkedIn

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